Caybrew features in Cayman Went

| 22/09/2008

(CNS): The Aston Rutty Civic Centre on Cayman Brac was packed to capacity with upwards of 550 residents for a test screening of Cayman Went, an independent movie shot largely on the island. Meanwhile, Cayman’s only brewery, Caybrew, is set to receive welcome publicity as it was featured in many of the scenes.

After the show Matthew Leslie, the distributor for Caybrew, said the company was very happy to be part of the movie and wished the crew success. “It’s a beautiful story line and the whole environmental friendliness falls in line with Caybrew’s philosophy,” he said.

He added that they were very happy with the product placement, with characters drinking bottles of Caybrew or out of cups with the company’s logo in several scenes, and even extended to the Caybrew box in which one of the main characters keeps a baby bird he’s looking after.

The main “product placement” is the island itself, and the film highlights many of the Brac’s attractions, beginning with underwater shots during the opening credits. The film also features rock climbing on the Bluff face. This aspect of Brac tourism is known among some proponents of the sport, but despite the efforts of rock climbers who have tried to promote this on the Brac over the last decade, it has never found support from the Department of Tourism and the Ministry.

According to Tourism Minister Charles Clifford there were liability issues and questions about who owns the face of the Bluff. However, he said he didn’t see why rock climbing could not be developed. “I will initiate looking into that and see where we go,” he stated.

Watching this first showing were many residents who appear in some of the scenes of the movie, as well as actor Jeff De Munn, who plays one of the main characters; Jim Ritterhoff, who wrote the original script for the movie; Director Bobby Sheehan; Executive Producer Sara Feldman Sheehan; Associate Producer Steve Menges; and Production Manager Elizabeth Hennings. Ritterhoff read a letter of apology from Producer Gil Wadsworth, who was unable to make the showing because his father is seriously ill.

The audience clearly enjoyed the show and seeing people they know on the Big Screen, especially Garston Grant and Tenson Scott, who both had small speaking parts.
 

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  1. Wellbutrin says:

    My congratulations!!! Your site have number one position in my bookmarks! Regards!

  2. Anonymous says:

    is diving any safter than rock climbing?

  3. Anonymous says:

    Firstly, congratulations to all involved in "Cayman Went – hope it does well for our island!   

    BUT – quote –

    "According to Tourism Minister Charles Clifford there were liability issues and questions about who owns the face of the Bluff. However, he said he didn’t see why rock climbing could not be developed. “I will initiate looking into that and see where we go,” he stated"

    Here we go again as if it were a new thing for the Brac – this issue was raised repeatedly by SITA many years ago (at least 8 years ago) and pretty much the same procrastinating lines were uttered by the Ministry and DOT. However, SITA and certain Brac Hotels were told that they could pursue the matter but Ministry and DOT did not really want to underwrite anything to do with it!

    We all get told that the face of the Bluff belongs to the Crown – or has that just been a convenient statement for Planing to make?? – belongs to the Crown for construction purposes but not fo Climbing purposes.

    Why are we once again raising "liability issues" – how do they overcome these in Nepal, Colarado, Wales, Scotland, France etc – perhaps there has to be a convoluted and uniquely Cayman way to do this!     

    Not saying that Rock Climbing would be a huge tourist attraction on the Brac but it could certainly attract more tourists and from a totally different sports genre – that cannot be all bad surely?