Farm needs to measure real demand for meat

| 04/09/2013

(CNS Business): The Cayman Turtle Farm’s decision to reduce the price of its meat without any real assessment of the true size of the local demand for the product is a bad business model, an international charity has noted, especially given the massive subsidy that the farm receives from the public purse. Dr Neil D’Cruze from the World Society for the Protection of Animals (WSPA), who is leading the campaign for the CTF to change its model from abutchery to a full conservation facility, said manipulating the price of the meat to stimulate demand without understanding where the demand comes from or how much of a demand there is from local people makes no sense. Read more and comment on CNS Business

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