Social media trend supports cancer society
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“We recognise that people truly want to support this important cause and we are delighted to provide an easy, convenient solution for making a donation,” states LIME Head of Marketing, Julie Hutton. “This is truly a case of your mobile phone connecting you to the community where you live and work.”
The "No Makeup Selfie" campaign grew organically in Britain in recent weeks and ended up raising several million pounds for Cancer Research U.K. The trend has gone global as women “tag” friends and family from around the world, nominating them to snap their photo and make the corresponding donation to their local organisation. You will be able to make your donation from your LIME mobile phone throughout April.
LIME Postpaid customers will see the donation on their next bill and Prepaid customers will have the donation automatically deducted from their credit. For more information, visit facebook.com/LIMECaymanIslands.
Category: Local News